A founding principle of Always Forever Green is to make it simple for consumers to make smarter and cleaner shopping decisions by connecting them with brands that deliver high-quality products designed and made in an environmentally and socially conscious manner.
Transparency is key; we have developed a simple system of eco-badges sellers assign to their products to allow consumers to quickly identify the key attributes of a product from an environmental perspective and how it might benefit them e.g. to lower their household carbon footprint, to ensure they shop vegan, to support locally made products, avoid palm oil, go plastic-free or to prioritise products to provide a social benefit.
The seller confirms that the product is either zero-carbon or with a reduced carbon footprint in its design and manufacture or that any unavoidable carbon emissions have been offset.
The seller confirms that this product contains no palm oil.
The seller confirms that this product is vegan and no animal products or by-products are used in any stage of production.
The seller confirms that the sale of this product contributes to a positive social cause.
The seller confirms that this product has been wholly manufactured in the UK.
The seller confirms that this product is made by hand.
The seller confirms that this product is either certified organic, or in the case of very small manufacturers, the seller confirms that this product adheres to organic agricultural standards.
The seller confirms that this product primarily comes from materials that have been reused or recycled.
The seller confirms that this product contains only natural ingredients and is free from chemicals.
The seller confirms that this product contributes to household energy efficiency.
The seller confirms that this product and its packaging is plastic free.
The seller confirms that this product contributes to / enables household zero-waste goals.
The seller confirmed that this products is using sustainable materials.
The seller confirms this product is either certified Fair Trade or that Fair Trade principles have been adhered to throughout the value chain.
Paper or wood products certified by the Forest Stewardship Council.
Product using a lower impact delivery method.
Product is delivered at no cost to the shopper.